The Process


 

THE BRANDING DESIGN PROCESS

 
 
 

DESIGN CONSULTATION

After you send me an inquiry, I will respond within 48 business hours with a set of available dates for you to schedule your complimentary design consultation call. The call can take place via Skype or Google Hangouts. On this call we will walk through what services you need, what I can offer and the design process (including what will be expected of you during this process). The call can last anywhere between 30-45 mins and it is just a way for us to get to know each-other better. Just like a first date (minus the awkwardness)!

 

 
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PRE-PROJECT HOMEWORK CHECK

A week before we are set to begin, I will check up on you to make sure that you have everything set and ready to go. I ask that you have everything ready a week prior in-order to give us time to identify and collect any missing assets and more importantly, we get to stay in the schedule.

 

 
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SPECIAL DELIVERY

If your only branding your business then this is where I will deliver the final project files to you. The files you'll receive will be in the formats eps, jpeg, png and pdf. All files will come in both the 70dpi and 300dpi resolution.

* please note that the final deposit needs to be received before files are handed over to you via Dropbox.

 

 
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BOOKING

If everything went well during our consultation call then I will send you a custom project Proposal. Within this document you will find the projected timelines, pricing, instalment plans, calendars, and more. If everything looks fine, you will sign and return the proposal and I’ll follow up with your project booking invoice. * please note this deposit is nonrefundable.

 

 
 
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FINDING INSPIRATION

Before I even sit down to sketch out your logo, I go through the questionnaire and your homework to find important elements that will be the foundation of your inspiration board. This board will contain your brand aesthetics, colours and any other element that will help make your brand unique.

 
 

CREATIVE STRATEGY SESSION

Once your booking deposit has been cleared, we will set up another call to underline the strategy and go through exactly what will be needed from you. In this session, I will hand over a questionnaire that will help me understand your business better as well information on what will be expected from you before we start on the project.

 

 
 
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VISUAL IDENTITY

This is the stage where I start delivering content to you. Thanks to the content I received in advance, I'll be able to give you a smooth designing process with no surprises (except the good kind ofcourse)!


BRANDING AND WEB DESIGN PROCESS

 
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LET'S FRAME IT

The journey continues if you took a package with website design. In this stage I will present you with a wireframe or mockup of how your website will look like. This makes sure that when I immerse myself in creating the final product, everything runs smoothly and revisions are minimal.

 

 
 

ONE-ON-ONE TRAINING SESSION

After we launch your site, we will have our usual call where I walk you through the back end of your site and show you where everything is and how to make minor changes.

That is basically it! You now have a brand and website that you are proud to show off to your new and existing audience.

 

 
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WEBSITE DEVELOPMENT

This is the stage where I create your Squarespace site which will be password protected and only you will be able to get a live preview and interact with the site as the end user. This makes getting feedback from you easier as you interact with the site through different devices.

 

 
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LAUNCH

Your all set now! Everything is in place and ready to go. This is also the tie when the last payment instalment is expected from you. After I receive the payment confirmation, I will hand over the website and all other branding assets to you. But, thats not goodbye!

 


Still unclear about the design process? Book a complimentary call with me so I can answer any questions you may have. Choosing the right designer for your business is an Important decision and I'm here to put those doubts at ease.